More and more people use Tablet PCs for e-mail

7 Return Path defines the sending and receiving e-mail, including web mail, PC e-mail software such as Outlook, Lotus, etc., and mobile platforms, the company pointed out that many people go where every e-mail.


Return Path study pointed out that more and more people use mobile devices to read e-mail, and desktop PC to send and receive e-mail situation is becoming stable.

According to the results, 48% of the mail is read by the Web browser (Web mail). Web mail service to Gmail, Yahoo Mail and Hotmail / Windows Live is the largest, most feature-rich as they. Return Path does not point out that the number of corporate e-mails access through web mail.

PC software to read e-mail through e-mail accounts for 36%, which accounted for 63% of Microsoft Outlook. About 16% of the mail is read by mobile devices. While this may seem small, but pointed out that the Return Path, mobile access has grown 81%, most web mail market share eaten.

"As market interest iPad and flat, mobility is gradually being redefined. The emergence of a new product has led to rises in other industries, such as ipad 2 keyboard case "Return Path product manager Bryan Dreller said: "According to our The survey, read e-mail from the iPad situation in October 2010 to March 2011 grew 15% between, we expect the launch with iPad 2, the proportion will rise again in coming months. Marketers must follow the trend to access the mail and online content consumers where to go. "

Interestingly, Return Path's e-mail note this week to read the time. The user away from home, the use of mobile e-mail is most common. More and more mobile e-mail is accessed between Thursday to Saturday to Saturday for the peak and decline from Sunday onwards.

iPad tablet storm caused

Following the new Apple iPad open electronic markets, the major technology companies are eyeing this market for Tablet PC. Large companies have introduced Tablet PC development progress. Hewlett-Packard may be released in the near future Slate Tablet PC; Acer and Austen plans to launch the third quarter of 2010 less $ 400 Tablet PC; Cisco Caius tablet positioning for business products, using the Android operating system; RIM smart phone manufacturers will also be to enter the Tablet PC market, starting from the Hon Hay order display.

In China, Great Wall Computer, Lenovo, HW, Malta, Shenzhen PowerAde into, BYD, and even electronics retailer Gomes, have joined the Tablet PC competition; Hawing launched targeting commercial office products Touchpad Tablet PC; States United States price of 999 Yuan a high profile launch its own brand of tablet PCs; Patriots officially released its own brand electronic tablet agora.

iPad tablet PCs and traditional differences led to changes in ecological patterns PC market, Apple iPad itself is not located in the Tablet PC. iPad may gradually cover the area of competition book, MID (handheld Internet terminals), net books and other small minority of the end products, thus forming a large-scale independent market. According to the assessment of Goldman Sachs Ago Hue in 2011, sales of flat-panel machine will directly affect 95% of the Internet market share.

iPad with traditional personal computers and compared to previous generations of Tablet PC's unique ecosystem advantages. iPad traditional PC functionality in the information on the iPad pay more attention to the important difference is that the information consumer, not the information generated. Therefore, highly integrated with the content and "network ready" to make much difference iPad habit of using the traditional PC or tablet PC. Day supply, which means that the characteristics of the iPad with the portability of much better than the traditional tablet. Tablet PC to become the new darling of IT is expected to rewrite the PC Market. According to Goldman Sachs survey of consumers and the iPad will be to seize the Internet tablet, notebook computer market share. According to Goldman Sachs Ago Hue market analysis on the tablet, tablet sales in 2011 will reach 35 million units. Gartner forecasts that by 2012, China Tablet PC sales will reach 7.2 million units.

Although iPad like applause sparse in the Chinese market, but it's come to the vendors, especially the Chinese companies, provides a new strategic thinking, direction and development. With triple play, 4C integration trends, 3G, wireless Internet access in the Chinese market quite attractive. According to data from the Ministry of Industry, as of June 2010, China's 3G subscribers reached 25.2 million, three operators 3G network in major cities last year, finished the basic coverage. In 2010, China Mobile, the first half of 7.053 million new 3G users, China Unicom, the first 6 months increased 4.817 million WCDMA users. According to China Unicom's public financial report shows the first quarter of 2010 average revenue per user 3G services at 140 Yuan.

Chinese companies to actively fight wait and see. As early as the end of April this year, Great Wall Computer has announced the launch of seven inches, respectively, and 11 inches Book Gad two tablet. Han Wang also claims that its design for Tablet PC has already completed, but will observe how the iPad kind of products to make full preparations for the market. Is the slogan of Chinese companies: China not only made the iPad cases.

Analysts say Apple will not enter new product areas this year

Some media reports, the investment firm Piper Jaffray has estimated the new year, Apple will continue to improve existing product lines, will not enter new product areas.

Keane, an analyst with the analysis of Munster (Gene Munster) Monday in a report to investors that the new year, Apple will continue to develop the existing product line, including Mac, iPad, iPhone and the iPod, do not will enter any new products. He believes that Apple will be the main focus on the development of new products.

Munster expects Apple's launch of the first quarter of mobile phone compatible with Verizon network the possibility of CDMA iPhone is 95%. He also expects Apple will launch this summer with near field communication technology, the fifth-generation iPhone, can provide similar electronic purse functions. He said that this year Apple introduced the iTunes cloud-based streaming media services, the possibility is 90%, wireless operators provide subsidies for the iPad the possibility of 80% is expected this spring will launch the new Apple iPad.

Apple iPad products launched early last year to enter the Tablet PC market (also led to the fiery ipad related accessories, and more at espow), iPad followed Apple has become one of the most popular products, the rapid growth in sales over the Mac. Apple has announced this year that will be posted in other major products, including Mac App Store service this summer will be released Mac OS X 10.7 Lion products, and the second half of the new iMacs to launch products.

Munster believes Apple in the next 2-4 years will be introduced to the Internet television products. He believes that Apple will first launch in 2012, Apple-branded HDTV products.

Apple shares Piper Jaffray maintained an "overweight" rating and $ 438 price target.